Worthington Ohio real estate


Worthington home buyers Googling YOUR home address

Home sellers a question... 

Q. Worthington home buyers Googling YOUR home's address online is truly important.  Or is it? 

Would a buyer be searching for your address? Trulia.com a ginormous real estate site tells you to Google your address. 

Worthingview neighborhood Worthington schools For Sale SignWould home buyers looking for Worthington Ohio homes for sale be searching for your address?  Perhaps... if the buyer is sitting in front of your house they may search the Internet for your address.   On Google or another search engine.  Google is the biggest.

They do. 

Buyers do Google your address. 

When they see the sign.

If they have a smart phone. Or any phone if they have Curbside.

Or when they get back to a computer. 

They do search for your address,  if they drove by and saw the sign and knew what street they were on and what the house number is... 

Aren't buyers more likely to search online for homes in a neighborhood? Or in a school district, or homes for sale in an elementary school attendance area? 

How do they know to search for YOUR address?

I saw the Trulia post "6 Reasons You Should Google Your Address"

Eric Klodner a real estate agent I know and admire who sells in MN and WI wrote a post about the Trulia post about home buyers Googling your address.  Eric wrote:

"Today, Trulia published a post in its "Real Estate Reality Check" blog, entitled "6 Reasons You Should Google Your Address".  The suggested reasons were all sound ones.  For example, the article proposes searching for area crime data or finding out the price of a nearby property which sold recently..all good reasons, of course.  But the best reason for a homeowner to Google their address, especially for a property owner whose home is currently on the market, is to answer this simple question:


Can potential buyers find your home for sale on the Web?

 And if you can't locate your own listed property on the Web, that begs another question,

 If you can't find your own home or listed property on the Web, how will prospective buyers find it?

 Which may lead you to ask a third question.

 Why would a seller list their home with an agent who doesn't know how to market it properly?"

If you Google your  Worthington home address you should find it... "

Trulia.com advises you to "Google your address"

If you search your address on the Internet... if you "Google your address" you should find it on Trulia, Zillow and Realtor.com if the home is for sale... or you should find it  even if it is not for Zillow and Realtor.com (I am not sure on Trulia.com they are not in the business of home values) because of home valuation.  All homes are there because all real estate has a value whether or not it is for sale.  Homes are not listed "for sale" but they are there, online on Realtor.com and Zillow.  That's another story for another day.  

As a home seller your Worthington home should be on Trulia, Zillow and Realtor.com as fast as the brokerage or mls feed can get it there... 

Real estate is local and local real estate sites show up in Google too

In Worthington, Ohio you should find your home online by Googling your address on the Coldwell Banker King Thompson site, on an Exit Realty site... maybe on a Real Living or Real Living HER site (newer sites but catching up....) and other sites too.  

You may find your address on some individual Central Ohio agents sites as well.  If the buyer does NOT have your address to Google because they are not driving around looking for houses, they are searching the Internet for houses... how will they find your house? 

Don't worry they WILL find your Worthington home for sale...

What are buyers searching for when they ought to be finding your Worthington Ohio home for sale

"Old Worthington homes for sale"

"Colonial Hills Worthington Ohio homes for sale"

"Wilson Hill Worthington Ohio homes for sale"

Or are buyers searching for homes for sale in a particular Worthington school attendence area?   Worthington Schools Bluffsview Elementary sign

"Worthington Ohio homes for sale near Evening Street Elementary"

"real estate in Wilson Hill Elementary school area"

"Bluffsview Elementary school area homes for sale"  

Odds are the buyer is NOT going to drive by your house and see your sign and Google your address.  

Worthington homes for sale -65 +/- homes (city of Worthington)

Worthington schools homes for sale - 266 +/- homes... 

When a Worthington Home buyer Googles your home address

If they do they should find YOUR home for sale info on Trulia.com, Zillow.com, Realtor.com, Coldwell Banker King Thompson, an Exit brokerage site (small brokerage, great IDX... Internet Data Exchange... that's another story for another day), Real Living or Real Living HER, etc.  Your listing agents site.  Another local agents site (sometimes it's just freaky.)  Worthington home buyers should find everything they want to know about your home for sale or how to get the information... 

Isn't the point truly that when a home buyer, any home buyer searches for "Worthington neighborhood homes for sale"  that YOUR home address pops up on Google?


This post provided by Maureen McCabe HER Realtors*

Contact Maureen McCabe of HER Realtors* - 614.388.8249

HER Realtors  Maureen McCabe

Search Columbus mls

email: MaureenatMaureenMcCabe.com  at = @

*Real Living HER

Information is deemed to be accurate but should be verified to your satisfaction.  Information provided herein is supplied by several sources and is subject to change without notice.  Opinions expressed are solely those of Maureen McCabe.



Comment balloon 5 commentsMaureen McCabe • August 03 2011 09:05AM


If someone is sitting in front of the house then there is probably a sign out front with a name and phone number or even a QR code. So to search the address to me seems like a secondary or even tertiary marketing method.

Posted by Gary L. Waters Broker Associate, Bucci Realty, Fifteen Years Experience in Brevard County (Bucci Realty, Inc.) almost 8 years ago

Thanks Gary.  It published before it was done.  I thought the default was draft.

Googling an address is certainly going to make a listing pop up.  Our (Real Living HER)  listings are all on Trulia, Zillow, Realtor.com plus a lot more. 

Posted by Maureen McCabe, Columbus Ohio Real Estate (HER Realtors) almost 8 years ago

If Googling the address does not bring up your listing for sale...you are working with the wrong agent :)!  My listing is all over Google :)!  It is more impressive to find your listing other the more common search terms and that is done with an agent who is an excellent blogger who knows the secret sauce of blogging :)!

Posted by Brenda Mullen, Your San Antonio TX Real Estate Agent!! (RE/MAX Access) almost 8 years ago

Brenda... Good!!!

Same theory applies to Googling an agent. Kinda sorta. If someone knows to Google an agents name they are going to find them.  Bloggers and some with great websites if you google the hood the agent, brokerage pops up.  Good head start for a home seller.

Posted by Maureen McCabe, Columbus Ohio Real Estate (HER Realtors) almost 8 years ago

Buyers do a Google search and find all sorts of information.  They'll look at Streetview to see the rest of the area, check out old listing data, get any public records they can, etc.  Serious buyers will dig up ANYTHING on a house online.  If the agent is doing their job, the home will be found and when it is, the information should be accurate.

Posted by Bryan Robertson almost 8 years ago